Robertet: Naturia
Naturia is the internal AI tool I've been leading end-to-end for Robertet's perfumers and aromatic specialists. It has been in daily use in production since 2024. I also maintain and grow their design system across the wider product suite.
Design lead · Robertet, with a team of developers and data scientists · 2024 – now
What this work has me practicing
The product itself lives behind an NDA, so this page shares the shape of the work rather than its content. Three questions structure it daily:
Designing for deep expertise
Perfumers carry a vocabulary and instincts an interface must respect to be trusted. How does an AI tool earn its place next to a trained nose?
Shipping, then living in production
Daily use since 2024 means the work doesn't end at delivery: feedback loops, evolutions, and a design system that has to hold across a growing suite.
Design embedded with data
Working daily alongside developers and data scientists, where design decisions and model capabilities shape each other in both directions.
Case study in progress
The work is live and still evolving, so the public version takes time to put together properly. In the meantime, happy to walk through it in person.